Public Reports

WizKids 2007  Taking CRM to the next level  Read more>>

WizKids 2006  Customer success stories from emerging companies Read more>>

WizKids 2005  Customer success stories from emerging companies Read more >>

Hosted CRM’s Continuing Evolution Market research from the on-demand world Read more >>

 

Profiles

studentforce by Studentforce.com, LLC

Our first response to studentforce was, “I wish I had this application when I was in college.”  Studentforce has the potential to clarify and streamline overlapping or confusing aspects of college life into a single multi-purpose repository, relieving students  to concentrate on educational and social passions.  Download the full PROFILE>>

 

WHITE PAPERS

 

Customer Communities

Building customer communities enables companies to understand needs, biases, wants and a lot more.  Co-creation of value is the result and the bottom line benefits are easy to understand.  Read more >>

The Importance of a Platform

Delivering software as a service is no longer enough.  Platforms blur the difference between Saas and traditional solutions.  For the user that means increasing benefits and diminishing risks and costs.  Read more >>

The Sales Web

Companies are building unique selling solutions from best-of-breed components in what we refer to as “sales webs.” The sales web is a perfect match for what has morphed from a sales process to a customer buying process.  Read more >>

Integrating Sales and Marketing

Automation that can generate brochures, presentations, and that can even generate accurate answers to RFP’s is now available on-demand. It changes the dividing line between sales and marketing and promises to have a lasting impact on both.  Read more >>

Using Sales Compensation to Drive Strategy

A new Beagle Research white paper shows how many organizations are graduating compensation from tactical necessity to a strategic opportunity to motivate people and fine tune selling    behavior.   Read more >>

The Big Benefit of On-Demand Call Center Services

On-demand call center infrastructure is a more cost effective way of supporting your call center.  This TCO analysis shows where the savings are.  Read more >>

Adding Sales to the Call Center Agenda 

When asking agents to do more, call centers need to step up.  Read more>>

Hosted CRM’s Necessary Divergence

On-Demand solutions look and act different as well as being delivered in a different way.  Introducing WebNecessary solutions.  Read more >>

The Z-Theory and the Mid-Market

There is no mid-market only companies that buy in the middle of the market cycle—and they can be any size.  Read more>>