Who We Are

Beagle Research Group is a modern analyst firm specializing in identifying the emerging front office software vendors who will become tomorrow’s market leaders.  Through a combination of market research, multi-point analysis, fact based publication, and advice, we help companies fine tune products and messages.  Read more>>

The New Garage

Salesforce.com continues to roll out innovations that reflect the ideas articulated in the seminal white paper, “The New Garage.”  With the recent introduction of its programming suite and company incubator in San Mateo, CA, the company has established a new approach to enterprise software development and delivery which is challenging established leaders in the front and back offices, operating systems and even venture capital.  Read more>>

Latest Research

Marketing Finds Its ‘A’ Game

A new white paper examines how lead nurturing and other techniques are changing the way we think about and conduct marketing.  Read more>>

Platform as a Service (PaaS)

It’s not just a new acronym.  We believe the platform liberates business from technology and replaces Moore’s Law as an important growth engine for the economy.  Our Point of View details how.  Read more >>

Leveraging User Communities

Customer communities can tell you what products, messages, programs, and experiences they value most and that can lead to better strategies and profits.  but first you need to ask the right questions.  Modern approaches to building communities of interest drive the co-creation of value and make the process faster and far less expensive.  Read more>>

The Lead-to-Cash Process

Companies are building unique selling solutions from best-of-breed components in what we refer to as “sales webs.” The sales web is a perfect match for what has morphed from a sales process to a customer buying process.  Read more >>

Automating the Customer Buying Process

The customer has the upper hand today and companies need to market and sell with more intelligence than ever.  Pre-integrated best-of-breed technologies make selling more like enabling the customer to make a purchase, improving the process and the results.  Read more >>

The First 90 Days — Attrition in the call center

Call centers have a hard time finding and keeping agents and the problem is particularly acute during the critical first 90 days of employment.  Don’t lose hope, our research shows there are some simple and practical solutions to the problem.  Read our new white paper >>

The Call Center’s New Paradigm

On-demand call center technology enables a new business model for distributed call centers but agents still need to be hired, trained, communicated with, coached, and managed.  New software leverages the Internet to get all this done better, faster, and cheaper.  Read more>>

New Call Center Business Models

On-demand infrastructure has changed the way call centers work, and it is changing how and where call center agents do their jobs.  The implications on profit and loss can be huge and should not be underestimated.  Read this to get up to speed.  Read More >>

Joe Pine Interview

One of the leading thinkers in the customer experience area talks about  identifying trends and what customers want when interacting with vendors. Also a discussion about his new book Authenticity.